heatherfromthegrove’s non-fiction spotlight for today: “Thinking, Fast and Slow” by Daniel Kahneman

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Monday, July 22 – Saturday, July 27


 @ heatherfromthegrove!

Enjoy some good summer reading.

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“A remarkable aspect of your mental life is that you are rarely stumped. True, you occasionally face a question such as 17 × 24 = ? to which no answer comes immediately to mind, but these dumbfounded moments are rare. The normal state of your mind is that you have intuitive feelings and opinions about almost everything that comes your way. You like or dislike people long before you know much about them; you trust or distrust strangers without knowing why; you feel that an enterprise is bound to succeed without analyzing it. Whether you state them or not, you often have answers to questions that you do not completely understand, relying on evidence that you can neither explain nor defend.”

 – Daniel Kahneman, Thinking, Fast and Slow

Noted for his extensive research, knowledge and work on the psychology of judgment and decision-making, hedonic psychology and behavioral economics, renowned Israeli-American psychologist Daniel Kahneman delivers a very fascinating exploration of the mind in Thinking, Fast and Slow. In this compelling book, we learn that there are two systems which drive the mind:  System 1 – our fast, automatic, intuitive and emotional mode, and System 2 – our slower, more calculated and logical reasoning mode.  Kahneman explains how the two systems affect how and why we make certain choices and decisions (in business and in our personal lives) and, more importantly, how we can employ certain techniques  and preemptive measures to mitigate potential problems that our intuitive mind may cause. He then teaches us ways to successfully tap into the benefits of slow, deliberate thinking.

Thinking, Fast and Slow is a treat to the intellect, one that needs to be read and digested slowly.

Daniel Kahneman, winner of the 2002 Nobel Memorial Prize in Economic Sciences, is currently Professor Emeritus of psychology and public affairs at Princeton University’s Woodrow Wilson School.

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